History made! Cyclist Ed Veal sets Canadian hour record

April 13, 2015 by  Top Drawer Creative

We recently shared our support for 38-year-old Canadian National Cycling Team member Ed Veal in his attempt to set a new world record—the ‘Best Hour Performance’ in the Masters Men’s 35-39 group, as well as the new outright Canadian Hour Record.

Last Friday, Veal made history, breaking the Canadian Hour record, with a distance of 47.590. You can watch an interview between him and Steve Fleck for Pedal Magazine here.

Top Drawer Creative, along with several other companies and cycling enthusiasts, are proud to have stepped up to support the historic attempt. The fundraising efforts helped Veal focus on training for the event, as well as support his goal to become a full-time athlete for the first time in his life.

As Veal said on the #edshour Facebook page in advance of the event, “I wish I could describe this feeling. Excited, calm and looking forward to tomorrow. It has taken a lot of work to put together this ‪#‎edshour‬ event and there are many people that came together to make it happen. A HUGE Thank you Jessica Puddifant, Andrew Iler and [Top Drawer CEO] Howard Chang. You three were the driving force behind all of this and I appreciate all your hard work making this possible. Still can’t believe there is a world class facility dedicated to cycling in our backyard.”

In addition to Chang and Top Drawer Creative, a supportive team of cycling enthusiasts from Les Domestiques Cycling Club (whose members were the primary private funders of the just-opened Mattamy National Cycling Centre) got behind Veal’s attempt. Paul DeVries and Dave Ellis of Powerwatts have taken on title sponsorship, additionally supported by Norbert Frischkorn of FrischkornMEDIACO, Rob Keilty of Hub HKMB Insurance, Som Seif of Purpose Investments and John Ruffolo of OMERS Ventures stepping up to help.  Top Drawer Creative recently led a successful fundraising campaign for the Mattamy National Cycling Centre.

Post event, Veal said the effort was the “hardest thing I’ve ever done in my life.” The decision to attempt the feat came after a year of personal and team victories for Veal, who broke two Canadian records (4,000-metre Team Pursuit and Individual Pursuit) in September 2014. Veal took up cycling late, at age 26, starting with mountain biking and then making the switch to road. “The late start has never held me back,” he said.

You can congratulate and continue to follow Ed Veal on Twitter at @RealDealVeal, or via the hashtag #edshour as he presses on with his journey to participate in the Pan Am Games and 2016 Olympics, and support his continued fundraising efforts through his Indiegogo campaign.

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