Silver 2014 Summit Creative Award Win:

July 8, 2014 by  Top Drawer Creative

Category: Other Website
Client: The Town of Milton
Make It Happen Campaign for the Mattamy National Cycling Centre

The Make It Happen campaign website has evolved. As the fundraising campaign switched gears and entered the public phase, we needed a way for the public to easily make a donation – but not just any donation. Cycling enthusiasts were invited to be part of velodrome history by sponsoring a seat or purchasing a virtual plank. To make this happen, our web team built a Ticketmaster®-esque ticket-selling eCommerce system right into Visit the homepage. Click on Sponsor a Seat. The user is now looking at a virtual map and seat layout of the Mattamy National Cycling Centre (currently still under construction in Milton). Choose a section. Now, choose a seat! Each spectator seat was meticulously mapped out by our in-house digital artist. Our programmers created a holding area in the backend while the user types in the name they’d like permanently engraved on a seat at the velodrome. Checkout. Receipt emailed. So, have you bought your seat yet?

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